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Belinda Lewis

I have spent the last decade designing digital products and services for humans.

I am currently Product Owner for Feersum Engine, a channel agnostic conversation creation platform that enables the rapid creation and operation of rich, mixed structured and NLP orientated chat experiences.

I believe that conversational UI is going to be a big driver of the adoption of digital services.

I have Masters degrees in Behavioural & Evolutionary Ecology and Interactive Media Design. My theses dealt with honest signalling behaviour and sexual selection and the participatory nature of Web 2.0 respectively.

I have worked as a business analyst, a strategist and a user experience consultant and run strategy teams. I have designed services for Nedbank, Investec, Barclays, Paga, Telesure, UNICEF, USAID and The Gates Foundation. I’ve guest lectured at the University of the Witwatersrand, the University of Pretoria and Vega Brand Communications School and am a published fantasy and science fiction author.

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