Rabbi Gideon Pogrund conceptualised and founded the Ethics and Governance Think Tank at the University of Pretoria’s Gordon Institute of Business Science (GIBS). Working with senior business, political and civil society leaders, the Think Tank’s purpose is to explore and influence how South African business can follow a more ethical approach, thereby building trust and in turn helping to secure a more successful, sustainable future for the business community and the country. He is the director of the Think Tank and is a GIBS faculty member and lecturer. He is the co-founder of Ethics Evolution, a consultancy which helps blue-chip corporations improve their ethics management. He holds an MA in Social and Political Science from Trinity College, Cambridge University, and previously worked as a commodity trader for Louis Dreyfus. He served as the Director of Education and Political Affairs in the Office of the Chief Rabbi of South Africa.